Publication:
TripAdvisor Restaurant Customer Reviews Analysis in Bangkok, Thailand

dc.contributor.authorPleerux N.
dc.contributor.authorBoonpook W.
dc.contributor.authorChaiyo A.
dc.contributor.authorNardkulpat A.
dc.contributor.otherSrinakharinwirot University
dc.date.accessioned2023-11-15T02:08:54Z
dc.date.available2023-11-15T02:08:54Z
dc.date.issued2023
dc.date.issuedBE2566
dc.description.abstractThere are currently a plethora of customer reviews online through websites such as TripAdvisor that can be utilized to satisfy customer needs. This study examined TripAdvisor restaurant reviews in Bangkok during 2007-2021 using the VADER model. Customer reviews were classified into three categories: positive, neutral, and negative. A total of 5,728 restaurants and 105,205 reviews were found from TripAdvisor during the study period. In 2019, it obtained the most reviews with 17,969 while 2016 recorded the most negative reviews. Meanwhile, the COVID19 pandemic has caused a significant decline in the number of reviews. The findings showed that both quantitative and qualitative dimensions of consumer feedbacks on restaurants could be used to improve the restaurant business and adapt to changes in customer preferences. © 2023 IEEE.
dc.format.mimetypeapplication/pdf
dc.identifier.citation2023 International Conference on Cyber Management and Engineering, CyMaEn 2023. Vol , No. (2023), p.536-539
dc.identifier.doi10.1109/CyMaEn57228.2023.10050971
dc.identifier.urihttps://hdl.handle.net/20.500.14740/11262
dc.publisherInstitute of Electrical and Electronics Engineers Inc.
dc.rights.holderScopus
dc.subject.otherCustomer satisfaction
dc.subject.otherNatural language processing
dc.subject.otherSentiment analysis
dc.subject.otherTripAdvisor
dc.subject.otherVADER
dc.titleTripAdvisor Restaurant Customer Reviews Analysis in Bangkok, Thailand
dc.typeConference Paper
dspace.entity.typePublication
swu.datasource.scopushttps://www.scopus.com/inward/record.uri?eid=2-s2.0-85149996034&doi=10.1109%2fCyMaEn57228.2023.10050971&partnerID=40&md5=5ff32426d1d94d280b3521d83b62c16d

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