Publication: Design and development dabujiangpatchwork embroidery for modern bags
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2
Issued Date
2023
Resource Type
Language
eng
File Type
application/pdf
Access Rights
Open Access
Rights
ผลงานนี้เผยแพร่ภายใต้ สัญญาอนุญาตครีเอทีฟคอมมอนส์แบบ แสดงที่มา-ไม่ใช้เพื่อการค้า-ไม่ดัดแปลง 4.0 (CC BY-NC-ND 4.0)
Rights Holder(s)
Srinakharinwirot University
Suggested Citation
Siyi Wang (2023). Design and development dabujiangpatchwork embroidery for modern bags. Retrieved from: https://hdl.handle.net/20.500.14740/55462
Alternative Title(s)
การออกแบบและพัฒนาลวดลายปักต้าปูเจียงสำหรับกระเป๋าสมัยใหม่
Author(s)
Advisor(s)
Organization
Abstract
The purpose of this research is to analyze and redesign a new Dabujiang patchwork embroidery bag for young women. This research combines qualitative and quantitative research. The researcher collected 54 pictures of Dabujiang patchwork embroidery products in Chenzhou City, China, and summarized the Dabujiang patchwork embroidery characteristics by studying patterns, colors and cultural meanings. The researcher designed and developed Dabujiang patchwork embroidery patterns for modern women’s bag based on the new generation. The results of the research found that the themes of Dabujiang patchwork embroidery patterns had six categories: plants, animals, mythical creatures, texts, legends and borders. Colors are based on the five orthodox colors and each color have different meanings. In addition, young women were interested in the expression of cultural traditional meaning in patterns. The researcher scientifically designed six styles of bags with the Dabujiang patchwork embroidery pattern, based on their demand analysis framework. Through the questionnaire survey, it was found that the favorite bag of young women is the phoenix pattern of women's bags for success, which shows that modern women want to succeed in their career, and they have the idea of independence and self-worth realization in modern society.
Degree Name
Master of Arts
Degree Level
Masters
Degree Discipline
Design for Business
Degree Grantor(s)
Srinakharinwirot University