DSpace Collection: รายงานการวิจัย
https://ir.swu.ac.th/jspui/handle/123456789/15796
รายงานการวิจัย2024-03-28T14:42:28Zรายงานวิจัยเรื่อง การวิเคราะห์ข้อมูลแบบเปิดสำหรับการพัฒนาการเรียนรู้ดิจิทัลใน ศตวรรษที่ 21
https://ir.swu.ac.th/jspui/handle/123456789/29031
Title: รายงานวิจัยเรื่อง การวิเคราะห์ข้อมูลแบบเปิดสำหรับการพัฒนาการเรียนรู้ดิจิทัลใน ศตวรรษที่ 21
Authors: วิภากร วัฒนสินธุ์; ดิษฐ์ สุทธิวงศ์
Abstract: with 2 expert and developed class materials for teaching and learning. Quantitative data were collected from pre-test and post-test scores of 33 learners enrolled in the academic year 2022. The findings revealed an opportunity to develop an open data application to be used in teaching and learning. The comparison of learning achievement by paired-sample t-test showed that the mean score after learning was higher than the mean score before learning at a statistically significant level of 0.01. The comparison results revealed that the average score after learning was higher than the average score before learning at the statistical significance level of 0.05 in the 21st century skills of 1) data accessing, filtering and preparation 2) creativity and presentations, and 3) problem solving. On the other hand, there was no difference in analytical thinking skills. The results showed that learners were satisfied with the open data application used in teaching and learning at a high level (x̄ = 4.21). The results of this study will be useful to apply in data analysis course, which will develop 21st century skills of the learners.
Description: งานวิจัยนี้ได้ทุนอุดหนุนวิจัยจากเงินรายได้มหาวิทยาลัย สถาบันยุทธศาสตร์ทางปัญญาและวิจัย มหาวิทยาลัยศรีนครินทรวิโรฒ ประจำปีงบประมาณ 25642565-01-01T00:00:00Zรายงานวิจัยฉบับสมบูรณ์เรื่อง พฤติกรรมการแสวงหาสารสนเทศผ่านสื่อสังคมออนไลน์เพื่อตัดสินใจซื้อสินค้าทางระบบพาณิชย์อิเล็กทรอนิกส์
https://ir.swu.ac.th/jspui/handle/123456789/24813
Title: รายงานวิจัยฉบับสมบูรณ์เรื่อง พฤติกรรมการแสวงหาสารสนเทศผ่านสื่อสังคมออนไลน์เพื่อตัดสินใจซื้อสินค้าทางระบบพาณิชย์อิเล็กทรอนิกส์
Authors: วิภาภร วัฒนสินธุ์
Abstract: The objective of this research is to study information seeking behavior through social media for product buying decision via e-commerce system and confirm model of information seeking behavior for product buying decision via e-commerce system. The quantitative research was conducted from 403 users experienced in buying products from e-commerce system. The data were collected by questionnaires and analyzed by descriptive statistics, confirmatory factor analysis, and multiple regression analysis. The findings showed differences in occupation, age, and purchasing channels for information seeking behavior in buying decision via e-commerce system. However, there were no difference in 2 criteria including gender and income. Buying decision was influenced by information sources and information types used for information seeking processes. Product characteristic information, seller information, price information, and selling process and delivery information had a positive effect, while opinions from other people had a negative effect on buying decision.2561-01-01T00:00:00Zรายงานการวิจัย เรื่อง การพัฒนาห้องสมุดมหาวิทยาลัยของรัฐสู่การเป็นองค์กรนวัตกรรม
https://ir.swu.ac.th/jspui/handle/123456789/24812
Title: รายงานการวิจัย เรื่อง การพัฒนาห้องสมุดมหาวิทยาลัยของรัฐสู่การเป็นองค์กรนวัตกรรม
Authors: ศุมรรษตรา แสนวา
Abstract: This study aimed at examining characteristics of public university libraries regarded
as innovative organization, determining factors affecting the development of public
university libraries into innovative organization, exploring current condition of public
university libraries, and identifying means for developing them into innovation-driven
organization. This research was divided into 3 stages. In the first stage, the examination of
characteristics of and factors leading to innovative organization was conducted. In the
second stage, current conditions of public university libraries were explored. And in the
final stage, an evaluation to identify means of developing them into innovative
organization was organized.
The first stage of research was qualitative research, the second stage was
quantitative research, and the third stage was qualitative research. The tools employed
for this study were semi-structured interview form, questionnaire, and group discussion.
The study sample included 20 members of 5 public university libraries comprising library
administrators, librarians, library users and experts. The sample of exploring current
conditions of the public university libraries consisted of 271 staff from 26 public university
libraries, while the evaluation of guidelines for the development of public university
libraries to the innovative organization was evaluated by 8 experts. The collected
qualitative data were analyzed by content analysis, and the quantitative ones were
analyzed by percentage, mean, and standard deviation.
The results of the research were as follows:
1. The characteristics of public university libraries regarded as innovative
organization included 7 items: 1) visionary organization and innovative leader, 2) learning
organization, 3) user-centered organization, 4) organization with mindset shifting, 5)
organizations with changing roles and work processes; 6) organizations with an open
culture; and 7) organizations with cooperative networks.2. There were 5 factors affecting the development of public university libraries into
the innovative organization: 1) organization, 2) library administrator, 3) resources and
budget, 4) information technology, and 5) library user.
3. The current conditions of public university libraries as innovative organization
disclosed that most of them had the characteristics of innovative organization at a high
level. In the aspect of innovative organization, it was found that the highest level was the
user-centered organization, followed by organizations with changing roles and work
processes and learning organization. In the factors affecting the development of public
university libraries into the innovative organization, it was found that they had the factors
affecting the development of public university libraries into the innovative organization at
a high level. When each aspect was considered, the finding revealed that the highest level
was library user, followed by information technology and library administrator.
4. The guidelines for development of public university libraries into the innovative
organization, the data revealed that the libraries had to develop 3 elements:
1) human resource development, 2) an establishment of library core values, and 3)
development of additional supporting factors.2564-01-01T00:00:00Zรายงานการวิจัย เรื่อง การรับรู้สารสนเทศและเจตคติที่มีต่อการท่องเที่ยวเชิงสร้างสรรค์ของเยาวชน
https://ir.swu.ac.th/jspui/handle/123456789/24811
Title: รายงานการวิจัย เรื่อง การรับรู้สารสนเทศและเจตคติที่มีต่อการท่องเที่ยวเชิงสร้างสรรค์ของเยาวชน
Authors: ศุมรรษตรา แสนวา2563-01-01T00:00:00Z